In today’s fast-paced business world, recruiting the right people quickly while ensuring they stick around is essential. That’s why, in this article, I’m going to walk you through our proven Retention Recruiting Machine—the same system we’ve used to achieve a 10% higher retention rate compared to the national average. It’s the very system we use to fill positions for our clients with long-term talent.
Why is this important? Because recruitment impacts every corner of your business. Poor hires, turnover, and vacancies not only drain resources but can compound, leading to bigger challenges that could threaten your company’s future.
Here’s a staggering statistic:
A bad hire can cost your company up to 30% of that employee’s salary. Now multiply that across multiple hires, and you’re looking at significant financial loss.
At Burns Recruitment, we created a system that delivers a 10% higher retention rate than the national average. This results in substantial cost savings and helps build a more tenured, high-performing workforce.
In this article, I’m going to show you exactly how this system works, how you can implement it affordably, and how your business will benefit.
Who Benefits from This System?
If you’re a mid-sized business, large enterprise, or a rapidly growing small business, this system is for you—especially if you’re in industries like tech, engineering, healthcare, or skilled trades, where high-demand skills are essential. Companies frequently hiring due to expansion or high turnover rates will benefit most from this approach.
Recruitment and turnover costs can compound quickly, making them one of the largest expenses for businesses. Our Retention Recruiting Machine was created to solve this issue by bringing you qualified candidates with staying power.
Who Are We?
I’m Amanda Burns, co-owner of Burns Recruitment. Since 2021, we’ve helped companies like yours quickly fill positions with long-term hires. But it wasn’t always easy.
I didn’t initially plan to go into recruiting. My mom, Susan, was in HR for over 15 years and had always suggested I join the field. I resisted—until 2020, when I found myself in a soul-crushing data entry job post-graduation. Burnt out and tired of struggling, I partnered with my mom to launch Burns Recruitment during one of the most challenging times in hiring—COVID-19.
Our early days were tough. One of our first assignments was a $16/hour job that required employees to clean hazardous materials, including blood and dead bodies. It wasn’t glamorous, but we got it done. This experience, combined with my mom’s healthcare HR background, paved the way for us to specialize in filling some of the toughest positions during a severe nursing shortage.
We’ve filled positions that no one else could and increased retention rates along the way.
Our Success Stories
We’ve helped a major healthcare provider struggling to hire during the nursing shortage after their internal HR team and other recruiters had failed. Thanks to our retention-focused process, we filled their critical positions.
We also worked with a rapidly expanding HVAC company that couldn’t keep up with demand due to a staffing shortage. After working with us, they filled 13+ positions with the right candidates—employees who are still contributing to their growth today.
Our mission is to find quality candidates who stick around. We’ve refined our recruitment process to focus on retention because, as a contingency-based agency, we only get paid when our clients hire—and we offer a 90-day happy hire guarantee. That means if a candidate doesn’t work out, we don’t get paid. So we ensure that our candidates are not only qualified but also committed to staying.
Why Retention Matters
National studies show that 30% of workers leave a job within the first 90 days, leading to a retention rate of only 70%. At Burns Recruitment, our retention rate is nearly 80%. That 10% difference translates into hundreds of thousands—if not millions—of dollars in saved turnover costs for large companies.
The Old vs. New Way of Recruiting
The old recruitment process involves writing a generic job description, posting it to job boards, and hoping for the best. It’s a costly and outdated method that often leads to a revolving door of employees.
Our Retention Recruiting Machine takes a modern approach:
Employer Branding: We help showcase your company culture to attract candidates who are a strong fit, reducing turnover and creating a positive work environment.
Targeted Job Ads: Using candidate avatars, we create compelling job ads that speak directly to your ideal candidates. Then, we go the extra mile with video job ads to capture attention and increase applications.
Targeted Sourcing: We don’t just rely on job boards. We use paid ads, social media, and cold outreach to find passive candidates who are currently employed but open to better opportunities.
Retention Interviews: We screen candidates for both qualifications and retention potential using our proprietary retention scorecard.
Cultural Fit Interviews: We ensure candidates align with your company culture, giving them a realistic preview of the job and working environment.
Job Offer: We only recommend offering positions to candidates with high retention scores and a strong cultural fit.
The Value of Partnering with Burns Recruitment
If you were to implement this system in-house, it would cost you hundreds of thousands of dollars. But when you partner with us, you pay only 20% of the new hire’s annual salary. And remember, we take on the financial risk—if you don’t hire our candidates, you don’t pay a dime.
Our 90-day happy hire guarantee further protects your investment. If your new hire leaves or is let go within the first 90 days, we’ll replace them at no additional cost.
Ready to Transform Your Recruitment?
Burns Recruitment is currently accepting a limited number of clients. If you want to fill your positions quickly with high-retention employees, apply today to see if you qualify.
We only work with a couple of companies at a time so apply today to see if you qualify.
There’s no risk—just high-quality candidates ready to help your business thrive. Try us out for free until you hire one of our candidates. We handle the sourcing, marketing, and interviewing, and we even offer support during the job offer and onboarding process. With our 90-day happy hire guarantee, you have everything to gain.
Apply today and let Burns Recruitment help you build a stable, high-performing team that will drive your business forward for years to come.
Commenti